EMPOWERING FINANCIAL LITERACY FOR A BRIGHTER FINANCIAL FUTURE

A study by the Ghana Association of Banks (GAB) highlights the proliferation of financial services globally and the heightened vulnerability of consumers. Economic challenges, job losses, low wages, economic downturns, and unforeseen crises have left people struggling to manage their finances. Financial literacy, the understanding and application of sound financial practices, plays a crucial role in enabling individuals to make informed financial decisions, secure their future, and manage risks effectively. Banks are actively engaging in educating their clients and the public to promote financial literacy. By ensuring that customers understand financial products, banks aim to reduce risks associated with their financial choices. This, in turn, deepens the relationship between banks and consumers, increasing profitability and reducing non-performing loans. Financial literacy empowers individuals to navigate an increasingly complex financial sector, make better investments, manage risks, and build a stable financial future. Moreover, financial literacy drives economic growth and prosperity at both individual and national levels, contributing to financial stability and an improved quality of life. Available at: Financial literacy and sustainable growth in consumers’ investments – The Business & Financial Times (thebftonline.com)